Okay, get out your pen and make a list for me. I want you to write down all of the things your company has done this year so far to make things a little more fun. It could be an internal thing, or it could be something that you did for your customer base, I don’t care just tally it up. How long did your list get?
I thought about my blog post today after reading about THIS press release from Sean Fry in the Linked In group Mattress Industry Executives. Sean announced today that he was building the largest mattress store in the world that would measure 1 mile in length, feature a roller coaster on the roof without seat belts so if the passengers fly out they will land on one of those mattress below, and it would have a liquor license to properly serve the drunken foot traffic that is common in Vegas. No he is not serious about the reality of this store, but he is serious about making things a little more fun for us all on this 2015 April Fools day.
There are some old fashion corporate types that don’t understand why they should worry about doing anything fun for their own people or for their customer which is fine but sad. Those are the leaders that absolutely don’t get what inspires people to do MORE than what is expected. If you want your own people or your customers to react to you in the best way possible, then give them a reason to have that positive feeling when they are around you or when they walk through the door.
Case in point: When Clive Golden was with Protect-A-Bed, he, Kelly Gordon, (now Kelly Stagner), Alan Eisenberg, Lawrence Hirshon and others were the people to hang out with at market or to buy from because they were FUN to be around. I wasn’t buying anything from them but they always included me as we shared mutual friends, and it never felt like work when you were with them. They had a good product don’t get me wrong, but they built their business on relationships and just having a good time with friends and customers. They knew what they were doing and it worked. Well.
I wrote about this subject in June of last year in my blog titled, “Is Your Team Happy and Why Should You Care?” In that post I ask you to take this idea to your team and I also site examples of other companies that are great at this. Have you taken me up on my suggestion?
My hat is off to Sean Fry and all that he is doing on his website Sleepinglikealog.com where he reviews mattresses, sleep aids, pillows and more. He has great content and is a FUN person to have in this industry, so check him out or follow him on twitter @seanthomasfry.
Now stop reading this blog and figure out a way to make your work day, company, presentations, or office environment more fun and I guarantee you will like the results. Don’t you do better when your task is more enjoyable?!?