Category Archives: marketing

The Value Of A Relationship

I went to my 30 year high school reunion this last weekend. Is it possible that I have been out of high school that long? I admit having mixed emotions about attending this event; a bunch of people in a … Continue reading

Inside the Mattress Firm and Steinhoff Deal

In the last few weeks Mattress Firm has been beaten up and left for dead by some stock analyst out there. Some claiming that Mattress Firm has nowhere to go but down, and that the value of the company was … Continue reading

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One For All And All For One

No I am not a Musketeer, but I thought it was an appropriate headline for this weeks post. I am starting a new company but I need your help to vet the idea. I am going to manufacture running shoes … Continue reading

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Bed Talks 2016 A Huge Success

I recently attended Mattress Firm’s Bed Talks 16 and I’m not sure where to start except to say that Corey Ludens and his team are rock stars in my opinion. They did an amazing job on every detail of this … Continue reading

Do Consumers Really Save Money Buying Bed In A Box?

A lot has been said about the bed in a box business and there is a significant amount of excitement around the category and for good reason; the consumer is looking for a different experience. Here are a few thoughts … Continue reading