Category Archives: product development

Are Your Profits Sustainable?

I have been really thinking hard about where the industry is right now and the foam category has me a little perplexed. It is sort of funny if you think about it because not too long ago, the industry had … Continue reading

Does Tempur-Pedic Really Rank Last In Their Class?

I received my Furniture Today email and was very surprised to see THIS ARTICLE  from my good buddy Dave Perry recapping the most recent Consumer Reports (CR) article on the mattress industry. So what did it say?  That the top dog, … Continue reading

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Evolution Or Revolution?

I was looking at a business opportunity the other day which caused me to go to Amazon and really drill down on the mattress offerings. I learned a few things about Amazon in the process…They account for 60% of the … Continue reading

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Stearns and Foster’s Strategy For A Three Year Product Transition

Stearns and Foster recently announced that from now on they are going to a three year replacement cycle. I watched their Chief Marketing Officer, Jay Spenchian, in an interview with Dave Perry at Furniture Today, and Jay did a great … Continue reading

Can You Feel The Shift?

 When I started in this industry as a manufacturing rep I was told how important the brand was. We were given studies that demonstrated the consumer awareness of our brand and then we were taught how to leverage that with … Continue reading