Category Archives: Sleep

Are Your Profits Sustainable?

I have been really thinking hard about where the industry is right now and the foam category has me a little perplexed. It is sort of funny if you think about it because not too long ago, the industry had … Continue reading

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Bold Predictions And My 2017 Challenge To You

Mark Kinsley and I just recorded another podcast for sleep-geek.com that should publish in a few weeks, and in it we make some bold predictions for 2017. Making predictions is really pretty stupid when you think about it because there is … Continue reading

Evolution Or Revolution?

I was looking at a business opportunity the other day which caused me to go to Amazon and really drill down on the mattress offerings. I learned a few things about Amazon in the process…They account for 60% of the … Continue reading

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Do Consumers Really Save Money Buying Bed In A Box?

A lot has been said about the bed in a box business and there is a significant amount of excitement around the category and for good reason; the consumer is looking for a different experience. Here are a few thoughts … Continue reading

Can You Feel The Shift?

 When I started in this industry as a manufacturing rep I was told how important the brand was. We were given studies that demonstrated the consumer awareness of our brand and then we were taught how to leverage that with … Continue reading