Tag Archives: sleep

How Changing a Line-up Impacts the RSA

The following is a guest post by David Fisher Before we start, I’d like to preface these remarks with the understanding that the comments are not an expert’s opinion but rather observations from someone with many years of retail experience. … Continue reading

A Public Service Announcement: Sex is Relevant to the Mattress Industry

If I told you there’s a way to make your product more emotionally appealing, which ultimately makes it easier to sell, would you want to know more? And what if I told you there’s a simple way to make a … Continue reading

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Don’t Miss the Biggest Month for Sleep

Okay everybody, it is April 2 and time to firm up your plans for Better Sleep Month. But before I get started, did you have anyone get you on April Fools’ Day? Check out these YouTube videos if you missed … Continue reading

Beer, Brats, & Beds — Not Necessarily in that Order

I just returned from the IMM Show in Cologne, Germany, and I am sure glad to be home. Don’t get me wrong, I love Cologne, but there is nothing like sleeping in your own bed. Am I right? Europeans bring … Continue reading

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Airplane Sleep Sucks

By the time you read this, I will be at the IMM show in Cologne, Germany. I love Cologne and this is a great show to attend if you are in the mattress industry, but traveling those long distances really … Continue reading