Consumers are shopping for mattresses online more than ever because there are bullshit review sites that over-promise on sub-par products that ultimately fall short of expectations. Many of these online brands could care less about profitability which means they are playing a different game than most of us, resulting in a big increase in acquisition […]
Do you want to make the Christmas season a “mattress holiday”? Mark Kinsley and I brainstorm 10 ideas on how to connect Santa to great sleep which will produce great sales, so don’t miss this episode of the Dos Marcos Podcast. Speaking of Kinsley, he introduced me to a man named Roy H. Williams several […]
Is your store a brand or do you carry “RELEVANT” brands in your store? We have a good discussion in this episode of the Dos Marcos Podcast about these questions and much, much more. How do you know if you even have a brand? Listen to find out! My daughter Gabby is 17 and my […]
Mark Kinsley and I had an in-depth conversation about the Tempur-Pedic and Mattress Firm reconciliation so if you have not given that a listen, check it out here. After giving it some more thought, there are a few things I thought I would go a little deeper on. If you really think about it, there […]
Before I get started I wanted to give you a heads up on the Dos Marcos Podcast this week on mattress tariffs. What impact will this have on your business? Listen is as we talk through the good and bad. What is the single largest obstacle for most people when buying a bed online? Not […]