“You can have any color you like, as long as it’s black.” – Henry Ford That quote always cracks me up. I suppose it is because I could never imagine anyone actually thinking that way or speaking that way to his customers. Have you ever been shopping and had an RSA push something you didn’t […]
At Leggett & Platt, we have created a new product called NanoCoil, so in preparation for its release at this year’s ISPA EXPO, we did some research on industry opinion around coil counts. Using this new coil as well as two other Comfort Core® units, we were able to boost the coil count in our foam-free […]
Should that be the headline of every mattress ad ever written? Seriously, think about that for a second because most consumers have absolutely no idea how important it is to sleep on a comfortable mattress. It’s important because the right mattress will give them the restorative sleep they desperately need. You think I am being […]
There has been some debate over the use of the term “hybrid” by a few in the industry. Some complain about how it is being defined, some comment that the term is silly because hybrids have been around for over a decade so it’s nothing new, and others don’t want to refer to their products […]
Do you ever get sick of being sold to? I do, I must admit. Not only sick of it, but also highly irritated by it. Don’t get me wrong, if I go into a store and there is a skilled sales professional there to help me make a good decision, that is a TOTALLY different […]