Your choice of pajamas is a direct reflection on your personal leadership style. What does your sleep attire (or lack thereof) say about you?
With Steve Jobs’ passing, it is important that we reflect on the changes he made on his (and nearly every) industry. We need our own revolutionary thinkers to transform the bedding industry.
Connecting on an emotional level with your consumer is incredibly important to get them to both remember your message and be more likely to share it with others.