You read that headline correctly – I am FIRED UP today because we launched Sleep Geek 3.0. For those of you that don’t know, more than two years ago we created a community called Sleep Geek, purpose-built for retail sales associates – and really great for anyone in the mattress industry. The idea here is if […]
The new year is upon us, and we must be proactive in our own success. Tips for success include increases in ad spending, bigger connections to mobile and social, and a focus on product innovation.
There are many ways to connect with an online audience via social networks. Which are the best for your business objectives?
Looking to get started in social media but aren’t sure how? As with any business objective, some planning, research and guidelines are needed to put a plan in motion.
Social media is here to stay: how are you embracing it in your business?