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A mattress industry blog by Mark Quinn

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Tag: feedback

The Benefits of Brutal Honesty

Posted October 18, 2011March 7, 2012 QLeave a commentPosted in marketing

You may value honesty, but to what extent? How can brutal honesty help business objectives and product development? There is a refreshing quality about absolute truth.

Opinions are Everywhere

Posted October 4, 2011March 7, 2012 QLeave a commentPosted in marketing, product development, social media

Are we taking full advantage of user opinions? We need to be listening to our vocal users to understand their needs, wants and what will ultimately help them relate to our products.

The Unconscious Incompetent

Posted August 23, 2011March 7, 2012 QLeave a commentPosted in marketing

Are we making sure to get the right information for our new products? Spending the extra time to find out what the consumer wants will benefit more in the long-run.



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