Ah, the siesta, that famous afternoon nap. It started in Spain and dates back to the Spanish Civil War and came about as a result of many impoverished people working multiple jobs and late hours, which caused fatigue during the middle part of the day. Siestas became part of Spanish culture and in many areas […]
If you have been reading this blog very long, you know that I am a big fan of creative and innovative solutions to complex problems. One of the most innovative companies in our industry is Ashley Furniture, and folks, they have done it again. They recently announced the launch of 50 sleep shops they are […]
When a consumer is buying a mattress, it should deliver the ultimate in comfort, the maximum amount of support, the least motion transfer, the best thermal regulation, and the appropriate durability that will last 10 years or more. How do we deliver those things? Great components, that’s how.
Serta created quite a stir at Las Vegas Market this year with its “It’s time to get iComfort, Not a cheap-ass knock off” banner. Was this a good way of grabbing attention and generating buzz?
It’s 2012. A new year means resolutions, but how can we transform self-improvement techniques to industry-improvement techniques?