“Hybrid” conveys a best-of-multiple-worlds scenario across all industries. How can the use of this term help mattress and bedding development and sales?
We can’t think of ourselves as a national industry; we are an international industry. Our brands overseas are doing a great job of creating strong market presence and quality products.
Personalization is a huge trend across all industries. The idea of bringing the extra element of choice to the consumer is paramount to keeping interest high. What else can we do to make buying an individual and personal experience?
While people have always needed beds, the industry surrounding them has gone through quite a few changes since I started in the business. Take a look back to where we came from.