My daughter’s softball team the Battitudes finished top 15 in the country in 2015 so that group is pretty competitive. Our training facility closed down last year so we were really at a loss as to what we were going to do. While at a tournament, sitting in the lobby of a La Quinta playing […]
We have a tendency to forget that we also sell our products to men. This results in the loss of a valuable marketing opportunity. How can we adjust messaging to keep everyone in the loop?